Add a newsletter to your Shopify store
Your customers came for what you make. Connect your store to XOXO and send them a newsletter worth reading.
Import your customers automatically
Connect your store, map fields, and add tags. XOXO handles the first import and checks for new subscribers automatically.
Add a newsletter form to your store
Build a beautiful signup form, choose when and where it opens, and we'll give you step-by-step instructions on how to add it to your store.
Send nice emails
The best emails are thoughtfully composed. They're beautiful without being a brochure, and respect the recipient's time and inbox.
Build your audience
Growing an audience takes work. We make it easier with tools to add, organize, and understand your subscribers.
Keep it simple
You don't need a complicated marketing platform to have a great newsletter. We give you the tools to connect with your people without the noise.
- No drip campaigns
- No SMS or social
- No sales funnels
- No add-ons or upsells
- No invasive tracking
Frequently asked questions
How does XOXO connect to Shopify?
Install the XOXO app from Shopify, approve access to your customers, then choose the fields and tags you want in XOXO. The app install brings you back to finish setup.
Which customers does the Shopify connection bring over?
Customers who accept email marketing at checkout. XOXO brings over everyone who already qualifies, then adds new customers as they opt in.
What happens when a customer opts out on Shopify?
Shopify tells XOXO, and XOXO removes that person from your audience. XOXO also removes them if they ask Shopify to delete their personal data.
Can I put a signup form on my storefront?
Yes. Add a Custom Liquid section to your theme and paste in the form code from XOXO. It opens as a popup, from a link you place or on its own.
Want early access to XOXO?
Free during early access, every feature included.