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Add a newsletter to your Ecwid store

Ecwid puts a store almost anywhere. An XOXO form puts a newsletter right beside it.

Add a newsletter form to your store

Build a beautiful signup form, choose when and where it opens, and we'll give you step-by-step instructions on how to add it to your store.

Send nice emails

The best emails are thoughtfully composed. They're beautiful without being a brochure, and respect the recipient's time and inbox.

A film studio's newsletter announcing the movie Mouse on a yellow background.

Build your audience

Growing an audience takes work. We make it easier with tools to add, organize, and understand your subscribers.

Everybody1,252
Design Crew234
New Folks24
A subscriber's profile, with their join date and contact details.

Keep it simple

You don't need a complicated marketing platform to have a great newsletter. We give you the tools to connect with your people without the noise.

Simple editorPre-send checksScheduled emailsPersonalizationSubscriber groupsCustom fieldsTagsHosted formsEasy migrationPlatform integrationsEvery feature includedNo upsellsCancel any time
  • No drip campaigns
  • No SMS or social
  • No sales funnels
  • No add-ons or upsells
  • No invasive tracking

Frequently asked questions

  • How do I add an XOXO form to Ecwid?

    Open your Instant Site editor, add a section from Advanced Solutions, choose Add Custom Code Section, and paste the embed code from XOXO. Publish and it is live.

  • Which Ecwid plan do I need?

    Custom code on Instant Site is available on the Venture plan and higher. If your store is embedded in another website instead, paste the code there using that site's own embed block.

  • What happens after someone signs up?

    XOXO sends them a confirmation email. Once they confirm, they join your audience with the fields and tags you chose for that form.

  • Can I move my existing list to XOXO?

    Yes. Export the list as a CSV, import it into XOXO, and match its columns to your subscriber fields. Only import people who expect to hear from you.


Want early access to XOXO?

Free during early access, every feature included.

Join the waitlist